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POS materials – definition POS materials are all materials that support sales and at the same time are BTL (below the line) advertising media. BTL advertising, are all materials and advertising activities that are implemented outside the mass media and that are aimed directly at the retail customer. POS materials are also often referred to […]
During a several-day trip to Asia, Arkadiusz Filipowski and Grzegorz Wroniszewski of our company’s management board held a series of meetings with Singaporean organizations, associations, and companies. All this is in order to develop the company’s cooperation with this part of the world, as well as to support Singaporean entities in entering the European market. […]
Amazon is a website that allows you to reach a great number of potential customers. It also has many convenient features for sellers! That is why you should find out more about this platform. Perhaps you too will decide to sell your products on Amazon. Read this article to find out: how to sell on […]
Allegro is the most popular marketplace in Poland. At first, it was mainly used by private individuals. Later on, major brands from all industries started to list their auctions. In this article, we have compiled the most important information regarding sales on this site: Why is setting up a store on Allegro beneficial for your […]
The labor market, not only in Poland, but also worldwide, is developing really dynamically. At this point, it’s hard to predict what it will be in a few years, let alone a decade. Currently, however, people looking for any job, even without experience, are doing quite well. The market for an employee is still going […]
Product services are an increasingly common way to attract consumers to your brand. A sizable portion of them do not want to pay a large sum of money for an item at one time, and prefer to take advantage of the monthly subscription financing option. In exchange for the fee, they get access to content […]
Ecology has been an extremely high-profile topic for several years. For many, pro-eko activities seem meaningless and even disturbing, but if we can contribute at least in a small way to improving the state of our planet, why not do it? The e-commerce industry is, as it were, setting trends on this topic, and the […]
